Whether on our phone, via the internet or through various devices, we are exposed to gaming elements. Think about your everyday journey to work. The mobile game apps you play with, the badges you earn for hitting the target with your smartwatch, or the loyalty points you receive for shopping. When we think of games, we think of fun and the feeling of exhilaration when we win or complete an adventure. Mercer’s 2020 Super Fund Executive Report (Mercer, 2017), found that 39 per cent of superannuation funds rated ‘improving member engagement and service’ as their top business and strategic priority....